Russell Wilson and Ciara joined QALO as co-owners and investors, TheGrio reported, citing the company's Oct. 20 announcement. QALO, which launched in 2013 with silicone wedding rings, now sells the SR-2 Smart Ring and SL-1 Smart Band with no monthly subscription. The investment amount was not disclosed.
Why It Matters for Atlanta Professionals
It is a celebrity equity deal with product and marketing roles attached, a model Black founders and investors are watching.
Source
First reported by QALO's announcement via Business Wire, reported by TheGrio: TheGrio
Cover: Photo: Drug Enforcement Administration / Wikimedia Commons, CC BY 3.0
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